Herb Alpert & The Tijuana Brass - What Now My Love (1966/2015) [HDTracks]

What Now My Love is the sixth album by Herb Alpert & the Tijuana Brass, released in 1966. It remained at #1 on the Billboard Album chart for nine weeks, the longest of any album released by the group.
By this album, the Brass were playing only a token Mexican-themed song or two per album, the rest of the tracks being pop hits and Broadway tunes. This was the fourth consecutive (and final) of the TJB albums to feature an attractive woman on the cover, a typical 1960s easy-listening hook. The 'model' is Sandra Moss, wife of Herb's A&M Records partner Jerry Moss.

With this album, Herb Alpert and the Tijuana Brass settle into their hitmaking groove, the once strikingly eclectic elements of Dixieland, pop, rock, and mariachi becoming more smoothly integrated within Alpert's infectious "Ameriachi" blend. They sound more like a band; along with Alpert's now-indelibly stamped trumpet sound, you can recognize jazzman John Pisano's distinctive rhythm guitar, Lou Pagani's piano, the droll Bob Edmondson's dulcet trombone, etc. Pisano, who debuted as a composer on Going Places, comes up with a memorably whistleable song, "So What's New," and the rest of Alpert's songwriting brigade (Ervan Coleman, Julius Wechter, and Sol Lake) chime in with some lively, catchy tunes. There is also an assortment of pop, film, and Broadway standards of the day, all impeccably arranged by Alpert, whose production instincts grew sharper and surer with every release. The result is another highly entertaining hit LP, one that stayed at number one longer than any other Tijuana Brass album (nine weeks).